The Daily Dozen App
The Daily Dozen App
The Daily Dozen App
UX AUDIT
UX AUDIT
UX AUDIT
Evaluating and analyzing an open-source nutrition mobile app. A project dedicated to nutritionfacts.org — a nonprofit organization dedicated to presenting the public with the results of the latest in peer-reviewed nutrition and health research presented in a way that is easy to understand.
Evaluating and analyzing an open-source nutrition mobile app. A project dedicated to nutritionfacts.org — a nonprofit organization dedicated to presenting the public with the results of the latest in peer-reviewed nutrition and health research presented in a way that is easy to understand.
Evaluating and analyzing an open-source nutrition mobile app. A project dedicated to nutritionfacts.org — a nonprofit organization dedicated to presenting the public with the results of the latest in peer-reviewed nutrition and health research presented in a way that is easy to understand.
This is a short and sweet version of the case study. You can read the whole story here →
This is a short and sweet version of the case study. You can read the whole story here →
This is a short and sweet version of the case study. You can read the whole story here →
Project Details
Project Details
Project Details
MY ROLE
MY ROLE
MY ROLE
Product designer
Solo side project
Product designer
Solo side project
Product designer
Solo side project
TOOLS
TOOLS
TOOLS
Figma
Photoshop
Miro
Google Sheets
Figma
Photoshop
Miro
Google Sheets
Figma
Photoshop
Miro
Google Sheets
PROJECT DURATION
PROJECT DURATION
PROJECT DURATION
Done in a 5-day sprint using Jake Knapp’s method (May 2023)
Done in a 5-day sprint using Jake Knapp’s method (May 2023)
Done in a 5-day sprint using Jake Knapp’s method (May 2023)
THE APP
THE APP
THE APP
Dr. Greger's Daily Dozen App
Dr. Greger's Daily Dozen App
Dr. Greger's Daily Dozen App
Dr. Greger's Daily Dozen app started out as a companion app to his book How Not to Die: Discover the Foods Scientifically Proven to Prevent and Reverse Disease. The book is a New York Times bestseller and the app is largely popular amongst its readers.
Dr. Greger's Daily Dozen app started out as a companion app to his book How Not to Die: Discover the Foods Scientifically Proven to Prevent and Reverse Disease. The book is a New York Times bestseller and the app is largely popular amongst its readers.
Dr. Greger's Daily Dozen app started out as a companion app to his book How Not to Die: Discover the Foods Scientifically Proven to Prevent and Reverse Disease. The book is a New York Times bestseller and the app is largely popular amongst its readers.
UX AUDIT GOALS
UX AUDIT GOALS
UX AUDIT GOALS
Look for ways to gain new users while keeping the high rating of the app.
Look for ways to gain new users while keeping the high rating of the app.
Look for ways to gain new users while keeping the high rating of the app.
Overall, there isn’t anything wrong with the app other than the fact that users unfamiliar with Dr. Greger’s work might find the experience confusing and unsatisfactory.
Here are the main goals for this UX Aduit:
Check for accessibility issues
Ensure design consistency across the app
Address user issues
Improve microscopy
Success for this app means more people using it daily and adopting a plant-centered diet and lifestyle. This means the goal of this audit is to help us look for ways to gain new users while keeping the high rating of the app.
Overall, there isn’t anything wrong with the app other than the fact that users unfamiliar with Dr. Greger’s work might find the experience confusing and unsatisfactory.
Here are the main goals for this UX Aduit:
Check for accessibility issues
Ensure design consistency across the app
Address user issues
Improve microscopy
Success for this app means more people using it daily and adopting a plant-centered diet and lifestyle. This means the goal of this audit is to help us look for ways to gain new users while keeping the high rating of the app.
Overall, there isn’t anything wrong with the app other than the fact that users unfamiliar with Dr. Greger’s work might find the experience confusing and unsatisfactory.
Here are the main goals for this UX Aduit:
Check for accessibility issues
Ensure design consistency across the app
Address user issues
Improve microscopy
Success for this app means more people using it daily and adopting a plant-centered diet and lifestyle. This means the goal of this audit is to help us look for ways to gain new users while keeping the high rating of the app.
The Data
The Data
The Data
User Reviews
User Reviews
User Reviews
After going through the app reviews, several themes began to emerge.
After going through the app reviews, several themes began to emerge.
After going through the app reviews, several themes began to emerge.
2 Personas
2 Personas
2 Personas
Persona #1: Mike
Eats a whole food plant-based diet
came to it after a health scare a few years back
has read the books and follows Dr. Greger online
uses the app to cover his bases every day
Persona #1: Mike
Eats a whole food plant-based diet
came to it after a health scare a few years back
has read the books and follows Dr. Greger online
uses the app to cover his bases every day
Persona #1: Mike
Eats a whole food plant-based diet
came to it after a health scare a few years back
has read the books and follows Dr. Greger online
uses the app to cover his bases every day
Persona #2: Sam
describes herself as flexitarian
is mindful of her diet and tries to eat healthier
hasn’t read the book
uses the app to add more vegetables and color to her diet
Persona #2: Sam
describes herself as flexitarian
is mindful of her diet and tries to eat healthier
hasn’t read the book
uses the app to add more vegetables and color to her diet
Persona #2: Sam
describes herself as flexitarian
is mindful of her diet and tries to eat healthier
hasn’t read the book
uses the app to add more vegetables and color to her diet
Competitors
Competitors
Competitors
The app doesn’t have any direct competitors. The indirect ones are MyNetDiary, MFitnessPal, and Cronometer. None of them are completely free but they have free options. They are often used together with the Daily Dozen app.
The app doesn’t have any direct competitors. The indirect ones are MyNetDiary, MFitnessPal, and Cronometer. None of them are completely free but they have free options. They are often used together with the Daily Dozen app.
The app doesn’t have any direct competitors. The indirect ones are MyNetDiary, MFitnessPal, and Cronometer. None of them are completely free but they have free options. They are often used together with the Daily Dozen app.
Information Architecture
Information Architecture
Information Architecture
The app started out as a simple but powerful checklist. After the publishing of Dr. Greger’s second book, a second checklist was added as a link without any explanation of what it is and why it is there. This made the app confusing for new and non-reader users.
The app started out as a simple but powerful checklist. After the publishing of Dr. Greger’s second book, a second checklist was added as a link without any explanation of what it is and why it is there. This made the app confusing for new and non-reader users.
The app started out as a simple but powerful checklist. After the publishing of Dr. Greger’s second book, a second checklist was added as a link without any explanation of what it is and why it is there. This made the app confusing for new and non-reader users.
The Audit
The Audit
The Audit
I performed the audit according to the plan I set out for it last time. You can read more about it here.
I performed the audit according to the plan I set out for it last time. You can read more about it here.
I performed the audit according to the plan I set out for it last time. You can read more about it here.
The Checklist
The Checklist
The Checklist
The checklist I created focused on the goals above and had five categories: Heuristics, UI Design, Interactions & IA, Content, Accessibility
The checklist I created focused on the goals above and had five categories: Heuristics, UI Design, Interactions & IA, Content, Accessibility
The checklist I created focused on the goals above and had five categories: Heuristics, UI Design, Interactions & IA, Content, Accessibility
The Findings
The Findings
The Findings
After going through each point of the checklist and recognizing the app issues, I mapped them out on each screen.
After going through each point of the checklist and recognizing the app issues, I mapped them out on each screen.
After going through each point of the checklist and recognizing the app issues, I mapped them out on each screen.
The Recommendations
The Recommendations
The Recommendations
Not all issues are equally important so after they are all presented visually, they need to be evaluated. I gave each issue a severity and “fixability” score:
Not all issues are equally important so after they are all presented visually, they need to be evaluated. I gave each issue a severity and “fixability” score:
Not all issues are equally important so after they are all presented visually, they need to be evaluated. I gave each issue a severity and “fixability” score:
The Figma File
The Figma File
The Figma File
Takeaways
Takeaways
Takeaways
Dr. Greger’s Daily Dozen app is a fantastic tool for anyone who is looking to improve their overall health. It does its job well enough and with some improvements can become one of the leading nutrition apps out there.
Dr. Greger’s Daily Dozen app is a fantastic tool for anyone who is looking to improve their overall health. It does its job well enough and with some improvements can become one of the leading nutrition apps out there.
Dr. Greger’s Daily Dozen app is a fantastic tool for anyone who is looking to improve their overall health. It does its job well enough and with some improvements can become one of the leading nutrition apps out there.
